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Start Your Business

Empower aspiring entrepreneurs with this blended programme that guides them through the key steps to getting a business off the ground.

I would definitely recommend this programme for other entrepreneurs. You get to find out your skills, what skills you can improve on your business. I think information is power, and the more you know, the more you can develop your business.

Njabulo Johnson, Impilo Ka Lova

About this programme

Designed for aspiring entrepreneurs, this hands-on programme provides the key steps for getting a business off the ground. Participants will learn how to understand market demand, develop prototype products or services, develop a business model, and raise funding.

AMI’s blended learning approach merges a low-bandwidth online learning platform with peer support and optional in-person sessions, so those with demanding schedules or limited Internet access can easily participate.

This programme is offered through accelerators, incubators, colleges, and enterprise development organisations that want to support entrepreneurs in their network.

Key information

  • Designed for
    Youth/students interested in starting a business
  • Key topics
    Business ideation, Identifying customers, Market research, Market sizing, Business model canvass, Prototyping & iteration, Pitching, Financial forecasting, Raising capital
  • Key outcomes
    Participants have a viable business model
  • Core components
    4-month blended programme. Includes:
    • 3-4 days of in-person Learning Lab workshops
    • Online courses/practical tools
    • Practical project and peer networking

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